Afternoon tea is often a chance to slow down, catch up with friends or simply enjoy a little indulgence in the middle of a busy day. This October, Sheraton Imperial Kuala Lumpur Hotel is giving the familiar ritual a more meaningful touch with its Pinktober Afternoon Tea.
Available at Pavilions Lounge, the special afternoon tea experience is part of the hotel’s collaboration with the Breast Cancer Welfare Association Malaysia (BCWA) in conjunction with Breast Cancer Awareness Month.
Alongside an inviting selection of sweet and savoury treats, the initiative raises funds to support breast cancer awareness and community programmes.
Running from 2 to 31 October 2026, the Pinktober Afternoon Tea features a selection of gourmet canapés, handcrafted pastries, delicate desserts, premium teas and specially created pink-themed refreshments.
Inspired by the pink ribbon campaign, the menu brings a touch of colour to the afternoon while supporting a cause that affects many lives.
Priced at RM178 for two, the set offers a reason to gather with a friend, family member or colleague for a leisurely afternoon.
More importantly, RM10 from every afternoon tea stand purchased will go towards BCWA, helping the association continue its work in breast cancer awareness and support.
It is a thoughtful way to turn a simple catch-up over tea into an opportunity to give back, without taking away from the pleasure of the occasion.
A Special Afternoon for a Worthy Cause

The campaign will culminate in The Pink Affair, a special afternoon tea event on 30 October 2026, from 2.30pm to 5pm at Pavilions Lounge.
For this one-day event, Sheraton Imperial Kuala Lumpur will donate 100 per cent of the proceeds from every afternoon tea stand purchased to BCWA. The initiative gives guests another way to support the association while enjoying the hotel’s afternoon tea offering.
Beyond fundraising, the campaign also serves as a reminder of the importance of breast cancer awareness, early detection and continued support for those affected by the disease.
For Sheraton Imperial Kuala Lumpur, the initiative reflects its commitment to community engagement through experiences that bring people together for a shared purpose. Guests can enjoy an afternoon away from their usual routine while contributing to a cause that deserves greater attention.
Plan Your Pinktober Afternoon Tea

The Pinktober Afternoon Tea is available daily until 31 October 2026 at Pavilions Lounge, Level M, Sheraton Imperial Kuala Lumpur Hotel, from 2.30pm to 5.30pm.
The set is priced at RM178 for two, with RM10 from each purchase donated to BCWA. Guests planning to attend The Pink Affair on 30 October can enjoy the same afternoon tea offering, with 100 per cent of the proceeds from each set purchased donated to the association.
For reservations and enquiries, call +603 2717 9977 or visit Sheraton Imperial Kuala Lumpur Hotel’s official social media channels.
This October, an afternoon tea date can mean more than good food and quality time. At Sheraton Imperial Kuala Lumpur, it is also a chance to show support for a cause that matters.

