As Ramadhan arrives, Muslims around the world began their daily fast with precautionary steps in response to the Covid-19. During this holy month, OREO, the iconic sandwich cookie is set to re-energise families with familiar yet whimsical feel-good treats. Debuting its first ever free digital e-Raya Recipe Book, OREO is presenting 12 uniquely Malaysian and most popular Hari Raya recipes, adding dashes of playfulness with the OREO twist.
“Ramadhan this year will be undoubtedly different as many customary traditions will be missed. Even so, we want families to still enjoy sweet playful moments together while staying safe at home. With the OREO Raya recipes, we are inspiring families to be creative and have fun baking for the festivity in the comfort of their homes. These easy-to-make treats will add to the list of enjoyable activities for the whole family while creating fun and playful moments together,” says Arpan Sur, Associate Director, Biscuits, Mondelēz International.
Accessible at https://bit.ly/2VpMJ6L, this free e-Raya Recipe Book by OREO includes simple and delicious recipes such as Ultimate Kek Batik, No-Bake Cream Pudding, Cornflakes Madu and various Raya cookies all with OREO.
To showcase the simplicity of these recipes, OREO has teamed up with popular culinary experts including Celebrity Master Chef Dato’ Fazley Yaakob and Singapore’s Chef Siti Mastura to demonstrate these easy OREO-infused treats on their respective social media platforms throughout Ramadhan.
Malaysians can also follow the recipes using the #BakeWithOREOThisHariRaya and #CubalahResepiHariRayaOREO hashtags and share their own OREO-infused recipes to add to the cooking fun. The best and most unique recipe posted could stand a chance to be featured alongside Chef Dato’ Fazley Yaakob in a LIVE baking session on social media.
Adding to the sweetness of Ramadhan and Hari Raya, OREO has also introduced the limited-edition GOLDEN OREO, with vanilla-flavoured sandwich cookies and classic creme filling. This delicious take on the classic variant is perfect as a Raya-baking ingredient and non-chocolatey snacking option.
The GOLDEN OREO is available at all leading retailer, convenience and online stores in Malaysia including Tesco, Jaya Grocer, and Lazada in the following packaging:
- 133 gram single pack @ RM3.27
- 265 gram multipack @ RM5.89
OREO is one of the many popular brands under Mondelēz, a global snacking powerhouse. With a mission to empower people to snack right, Mondelēz offers Malaysians delicious moments of joy with the right snack, for the right moment, made the right way.